Kia Motors America’s (KMA) best-selling nameplate, the all-new 2016 Optima, has earned the highest designation possible – Top Safety Pick Plus (TSP+) – from the Insurance Institute for Highway Safety (IIHS) when equipped with optional front crash prevention.
“The Insurance Institute for Highway Safety sets some of the highest standards of crashworthiness, and the Top Safety Pick Plus designation is a significant achievement for the Kia brand and for our best-selling vehicle,” said Orth Hedrick, vice president, product planning, KMA. “We are pleased that the all-new Optima received strong ratings across the range of rigorous tests set forth by IIHS. This rating validates the efforts of our engineers and the priority we place on safety for our consumers.”
To qualify for TSP+, the IIHS testing parameters require each vehicle to earn “good” ratings in five crashworthiness tests – small overlap front, moderate overlap front, side impact, roof strength and head restraints – as well as an “advanced” or “superior” rating for front crash prevention.