The Kia Sportage 30th Anniversary Edition started its production yesterday at KIa’s Slovakia factory, located in Zilina. It will be launched in Europe by the end of September and will gradually be rolled out in all markets.
“Throughout 30 years and five generations of Sportage, the formula to the model’s success really has remained the same”, says Alexandre Papapetropoulos, Director Product & Pricing at Kia Europe. “The Anniversary Edition takes comfort and style to the next level and testifies to the brand’s history while also showcasing its future.”
Upon its inception in 1993, the Sportage has left an indelible mark on the automotive industry. With over seven million units sold across five generations, the Sportage has solidified its position as Kia’s best-selling model globally since 2015, captivating drivers with its distinctive design and inspiring performance. This remarkable achievement underscores Kia’s commitment to delivering vehicles that embody innovation, quality, and enduring appeal.
The fifth generation, introduced in 2021, further prioritized safety with a multi-structure body and increased mid-size SUV proportions. Its striking appearance, inspired by Kia’s ‘Opposites United’ design philosophy, along with diverse powertrain options (e.g. LPG, hybrid, PHEV, diesel, and gasoline turbo) earned it widespread recognition and numerous automotive awards on the global stage.
To mark three decades of outstanding success, Kia has equipped a new special edition of the 2024 Sportage with an enhanced specification, focusing on convenience and safety while further elevating the model’s considerable luxury and design appeal.
Key among these enhancements is the introduction of acoustic laminated glass in the first and second rows, significantly improving interior quietness. Additionally, Kia has reinforced safety features to align with the SUV’s renowned reputation as a family vehicle. This includes the incorporation of eight airbags, including first-in-class rear seat left and right-side airbags.
The cabin of the 30th Anniversary Edition showcases a host of appealing enhancements. Customers can select from exclusive color packs, available in two captivating options: green and black, while the seats feature a new meticulously crafted suede and graphic perforated pattern that provides a refreshing, high-quality feeling. The driver’s and passenger’s headrests are enriched with the 30th anniversary logo, adding a unique touch. Outside, meanwhile, the gloss black application has been further extended to more areas in the exterior for a bold and modern aesthetic.