Is the ‘HE1’ Hyundai’s IONIQ 1? New Ultra-Affordable Electric SUV Spotted in India
The emergence of the HE1i (“i” stands for Indian model) prototype, potentially the IONIQ 1 or 2, spotted thanks to our colleagues at TeamBHP isn’t just a win for the Indian market—it could be a strategic masterstroke for Hyundai’s global...
Why the Hyundai Santa Fe “Bone-tafe” Design Failed to Stop the Kia Sorento’s Market Dominance
The long-standing rivalry between Korea’s favorite “twin” SUVs has taken a dramatic turn. While the Kia Sorento solidified its place as the No. 1 best-selling vehicle in South Korea for 2025, the Hyundai Santa Fe has experienced a historic slump, tumbling...
Hyundai N Brand Expansion: 100K Sales Goal and “3 or 4 New Models” by 2030
Hyundai N is no longer just a player in the performance market; it’s aiming to become a dominant force. Following a series of strategic announcements, the Korean automaker has confirmed a massive expansion of its N performance sub-brand, targeting 100,000 global sales...
Hyundai Palisade Shatters Global Sales Records with 211,215 Units Sold
Hyundai Motor Company has officially announced that the Hyundai Palisade achieved its highest annual sales ever, moving a record-breaking 211,215 units worldwide. This landmark performance represents a 27.4% increase over the previous year (165,745 units), driven by...