Hyundai’s new US design boss, Chris Chapman, says it would be too expensive for Hyundai to create an all-new global premium brand. He argues that the Genesis sub-brand will fill the prestige void. [ads id=”0″...
Hyundai America Technical Center, Inc. (HATCI) announced that Christopher Chapman has been named chief designer of the Hyundai Design Center in Irvine, Calif. Chapman will be responsible for new vehicle and concept design for Hyundai. “With over 22 years of experience...