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Korean Cars in Motorsports Racing: A test of performance or a battle to change an Image.
Motorsports is a fickle thing when it comes to acknowledging the performance of a vehicle and more particularly a brand. Many manufacturers like Ford, Porsche, and BMW use their racing heritage in commercials and ads to gain an edge in marketing. [ads...
Veloster Challenge: A Racing Series for Korean Cars
Automotive motorsports comes in all shapes and sizes that range from top level factory teams to grassroots racing enthusiasts and everything in between. [ads id=”0″ style=”float:left;padding:6px;”]In the middle of all these sports...
Peter Schreyer Marks 10 Years with Kia Motors
Peter Schreyer is marking ten years of leading new car design for Kia, a period during which the Korean brand’s global sales have risen from around 1.1 million cars in 2005, to 3.05 million in 2015. [ads id=”0″...