New Hyundai Motor Group Innovation Center in Singapore

by Nov 21, 2023All News, Electric Vehicle, Genesis, Hyundai, Kia, Slider0 comments

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Hyundai Motor Group today officially opens the Hyundai Motor Group Innovation Center Singapore (HMGICS) to accelerate the delivery of the Group’s human-centric future mobility vision, where they also built IONIQ 5 and IONIQ 5 Robotaxi.

The facility introduces a new ‘smart urban mobility hub’ concept, which includes a highly automated flexible production system and provides unprecedented ways for electric vehicle (EV) buyers to interact with their vehicles and the Hyundai brand. HMGICS symbolizes the Group’s determination to progress onwards with its global leadership in the creation of sustainable, innovative mobility solutions and progressive customer experience.

Following the Group’s groundbreaking ceremony at its new Ulsan EV factory, HMGICS will establish itself as one of two Hyundai Motor Group innovation pillars that will lead the company’s future in the electrification era over the next 50 years as part of its challenge to become a 100-year company.

Given its worldwide reputation for innovation and diversity, Hyundai Motor Group chose Singapore as the ideal home for its first industry-changing smart urban mobility hub. Delivering a human-centric manufacturing approach, HMGICS elevates collaboration between people, robotics, and Artificial Intelligence (AI) technology to new levels of synchronization. Further to this, digital twin Meta-Factory technology will ensure ultra-rapid responses to changing customer demands and production requirements.

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Seamlessly integrated into the Jurong Innovation District urban landscape and the broader Singapore smart city ecosystem, the seven-story, 86,900 ㎡ HMGICS facility has the capability to manufacture up to 30,000 EVs per annum. Operational since early 2023, HMGICS already produces IONIQ 5 and the fully autonomous IONIQ 5 robotaxi and will add IONIQ 6 to its portfolio of models built on-site next year. The facility will serve as a testbed for developing future mobility solutions — including Purpose Built Vehicles (PBVs) — thanks to its advanced manufacturing capability.

As part of its ongoing collaboration with Singapore, HMGICS will partner with the National Museum of Singapore by donating the first IONIQ 5 manufactured at the facility. This proposed donation is intended for accession into the National Heritage Board’s National Collection.

As part of its ongoing collaboration with Singapore, HMGICS will partner with the National Museum of Singapore by donating the first IONIQ 5 manufactured at the facility. This proposed donation is intended for accession into the National Heritage Board’s National Collection.

HMGICS delivers new standards of customer experience through the all-encompassing smart urban mobility solutions it develops, redefining the customer journey from the first interaction with the brand, to the sales process, delivery, and ownership. With enhanced flexibility thanks to the hub’s cell-based production system, HMGICS offers an even greater level of customization.

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The convenient order-from-home service allows customers to tailor the specification of their vehicle, choosing their exterior color and interior trim configuration, applying this to their car instantly before completing initial deposit and balance payment processes through secure online payment methods to confirm their purchase.

Ahead of their first visit to HMGICS, customers can book a virtual reality (VR) tour of the facility (subject to availability) while personal ‘Gurus’ will be available on-site for visitors looking to learn more about Hyundai and the brand’s mobility offerings.

HMGICS’ Gurus will accompany customers on their guided tour of the facility, as well as providing insight into their chosen vehicle, offering test drives around the Jurong Innovation District. For an additional thrill, customers can enjoy an immersive test ride experience on the facility’s stunning 618-meter rooftop Skytrack. A unique handover zone, created to make the moment of customers taking ownership of their new vehicle as special and as memorable as possible, is also a key feature of the HMGICS hub.

To complete the customer experience, a new Smart Farm presents a futuristic solution to enhance Singapore’s food production capabilities, exemplifying the Group’s vision for sustainable urban growth.

With only one percent of land given over to agriculture due to its rocky geology, Singapore imports 90 percent of food consumed in the region. To increase food self-sufficiency the Singapore government has introduced its 30 by 30 policy, promoting alternative agricultural technologies, including smart farms. The HMGICS Smart Farm focuses not just on productivity in a compact environment, but also enhancing customer awareness by allowing visitors to interactively experience the entire farming process.

Through the synchronization of human efforts and an automated conveyor system utilizing sophisticated robotics, the Smart Farm produces up to nine different crops within the facility. Harvested produce is given to customers as a memento of their visit, as well as donated to local communities in Singapore. The crops will also feature on the menu of the tasting lounge and the upcoming farm-to-table restaurant — scheduled to open in Q2 2024 — for customers to enjoy sustainable dishes.

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Written by Jose Antonio Lopez

Passionated about Korean cars from Hyundai, Kia & Genesis. Photographer. I love being in nature, hiking. Tech lover.

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