Genesis Magma GT3 Concept Debuts Striking New Livery at Starfield Hanam

While the Le Mans-proven GMR-001 Hypercar draws immediate crowds at Starfield Hanam’s South Atrium, the true headline for motorsport design purists sits inside Genesis Studio Hanam: the Genesis Magma GT3 Concept, presented with an all-new, competition-focused Magma livery.

The display coincides with the Genesis Magma Racing Live Festival (September 24–27), organized alongside the FIA World Endurance Championship (WEC) 6 Hours of Fuji.

The New Magma Livery: Athletic Elegance Meets Track Aggression

First revealed during the 24 Hours of Le Mans week as a dark aerodynamic design study, the Magma GT3 Concept’s latest iteration steps into full race-ready guise. The new graphic package translates Genesis’ signature high-performance identity into an unmistakable track presence:

• Signature Magma Orange Accents: The livery leverages vibrant Magma orange—the visual anchor of Genesis' high-performance sub-brand—interwoven across high-downforce surfaces to emphasize airflow paths.

• Two-Line Lighting Integration: The graphics are contoured specifically around Genesis’ quad-lamp design, extending the illuminated "Two Lines" across the widened fenders and carbon front canards.

• Contrasting Carbon & Matte Substrates: Deep satin and exposed composite textures break up the vibrant orange sections, creating high-contrast visual zones that define the concept’s widened track width and sculpted door-mounted air channels.

• Motorsport Typography & Detailing: Dedicated competition graphics, partner emblems, and race-spec markers accentuate the fixed swan-neck rear wing and aggressive rear diffuser.

Purpose-Built to GT3 Regulations

Unlike road cars converted for track use, the Genesis Magma GT3 Concept was conceived from the ground up around strict FIA GT3 technical regulations:

• Aero Package: A prominent low-slung front splitter, integrated dive planes (canards), roof ducting, and a door-mounted aerodynamic fin direct air around the cockpit and into cooling radiators.

• Cooling & Durability: Enlarged hood louvers and rear quarter extraction ducts provide the thermal management necessary for multi-hour customer endurance stints.

• Wide-Body Stance: Massively flared arches accommodate regulation-width slick tires, framing a wide, planted stance that signals Genesis’ serious intent to enter GT3 customer racing programs globally.

Live Festival Overview: Starfield Hanam

The festival serves as the physical home for the GT3 concept's new livery debut alongside a full roster of fan experiences:

• GMR-001 Hypercar #19 on Display: Fresh off completing 372 laps (5,069 km) to finish 13th overall at the 2026 24 Hours of Le Mans, the battle-tested prototype makes its first Korean public appearance in the South Atrium.

• WEC 6 Hours of Fuji Broadcasts: Catch Sunday's race live on cinema screens at Megabox Starfield Hanam (accessible via Genesis Boutique lottery and Megabox app booking) or via free open-air video walls in the atrium and studio.

• Driver Training & Simulators: Test agility on Batak reaction boards, try out racing simulators, and collect limited Genesis Magma Racing merchandise, including detailed GMR-001 scale models.

The Genesis Magma Racing Live Festival runs through Sunday, September 27, at Starfield Hanam.