Albert Biermann, recently named President and Head of Research & Development Division of Hyundai Motor Group, attended the CES2019 in Las Vegas and also held a press conference were announced a “N brand” surpise for 2019 Detroit AutoShow, to be held in less than a week.
Albert Biermann, who has been involved in the development of high-performance cars for over 30 years, including being director of BMW M Research Center, joined the Hyundai Motor Group in 2015 and led the launch and expansion of high-performance N brand that already have up to 3 performance models.
“The basic purpose of the N brand is to raise the brand image of the Hyundai Motor Company and to raise its technical capabilities,” Biermann said. “We will have surprise news of the N Performance at the Detroit Motor Show (to be held this month).” he added.
Despite not confirmed yet, what Hyundai is supposed to showcase at Detroit MotorShow is a FCEV Supercar under N brand. As Hyundai already showcased a FCEV Supercar under the N brand (pictured above), we suppose that at this time Hyundai maybe release a more “real-life” concept car.
Hyundai Motor Group announced its mid to long-term road map called ‘FCEV Vision 2030’ and declared that it will lead the global hydrogen electric vehicle market by 2030. The Hyundai-Kia Automotive Group plans to invest 7.6 trillion won in R&D and facility expansion with its partners.