기아가 서울모터쇼에서 신형 기아 K5(옵티마라고도 불림)를 공개한 것과 함께, 기아 노보 콘셉트카도 선보였다. 이 중형 세단은 기아 소형차의 미래 디자인을 제시한다.
라틴어 'novatus'(재생 또는 새로워짐을 의미)에서 이름을 따온 기아 노보 콘셉트는 스트레스가 많은 직장과 바쁜 일정에 시달리는 현대 도시인을 겨냥했다. 기아 디자이너들이 해석한 '노보'라는 이름은 새롭고 신선한 것을 만든다는 개념을 나타낸다.
노보는 운전자가 한 가지 삶의 의무에서 다음 의무로 전환할 때 재충전하고 활력을 되찾을 수 있는 차분하고 집중된 환경을 조성한다.
노보의 날카롭게 접힌 차체는 측면에서 볼 때 깔끔하고 현대적인 외관을 제공하며, 도어, 사이드 스커트 및 알루미늄 윙 벤트에 강한 라인이 적용됐다. 리어 힌지 도어는 차량의 인상적인 프로필 외관을 완성하며, 가늘고 중앙에 위치한 팝아웃 도어 핸들은 정교하게 조각된 알루미늄 도어 미러와 수평을 이룬다.

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댓글 4개Looks a bit,like the Kia GT sedan.
be next kia optima model
I meant that for the time of 2004/05 these Rio and Cerato hatchback designs were good. Just imagine these designs to be developed further to 2014/15. Then we would definitely have better designs than the new Optima or the KX3 or something like that.And as you said the rio was a copy of other cars then please look to the new Ford models. They all look like KIA fronts. I hold on my opinion: The Kia Rio hatchback was the first nice model that showed KIAs design mentality. Ok it was thin and it had hard plastic inside but for the time of 2005 it was a very good design especially the front compared with the new KIA fronts. Just look to the new ceeds vengas rios and especially new carens front (the rest areas and the new interiors are well made). I can live with the strange grills but the headlights are all overstretched designed that is leading to an unserious front. But hopefully the NOVO front is the complete opposite of them. It makes me still believe in KIA. KIA must apply the Novo front ,especially the headlights, more or less to all new KIA models. And if Peter Schreyer has designed the new NOVO front then I dont understand how he could design the new Optima (within short time distance) which is the complete opposite of the NOVO design. The new Optima is rather a Hyundai or a japanese car but definitely not a KIA mentality designed car. The NOVO combined with the current KIA rear design (except for the new Optimas rear) must be the leading design for all upcoming KIA models. The new model Ceed and Carens must be stretched to 4,70 to 4,75 meters to close KIAs lenght gap plus all new KIA models must get nice and serios fronts like the NOVO with its nice headlights.
I'm agree with you Jimbo, since Schreyer arrived to Kia, Kia cars are recognizable, and that's the important thing for a brand. Anyway, comparted with 2004-2005 Cerato or Rio design, it impossible to compare those cars with the currently and so beautiful Rio and cee'd.