Hyundai Motor has officially announced the release of the Casper Electric Lounge (also known as Inster Electric in many overseas markets), a new top-tier trim designed to offer a s
Industry insiders are reporting that the Hyundai Palisade is expected to skip the 2026 model year domestically, moving directly to a 2027 Palisade model year, that will finally add
Kia has officially opened pre-orders for “The New Niro,” a significantly upgraded version of its flagship eco-friendly SUV. Four years after the launch of the second-generation mod
Hyundai Motor Company has officially launched the 2027 IONIQ 9, the latest annual update to its flagship all-electric large SUV. Starting sales on Thursday, March 5, 2026, the new
Kia has officially announced the opening of the Kia Siheung Flagship Store, a massive one-stop complex designed to redefine the customer journey. Located at 20 Siheung-daero 51-gil
The long-standing rivalry between Korea’s favorite “twin” SUVs has taken a dramatic turn. While the Kia Sorento solidified its place as the No. 1 best-selling vehicle in South Kore
Kia has officially kicked off sales for its updated electric vehicle lineup in South Korea. The 2026 EV3, 2026 EV4, and 2026 EV9 arrive with significant upgrades to safety, conveni
Kia has officially unveiled the full specifications and pricing of the all-new Kia Seltos and Seltos Hybrid for the South Korean local market. Since the launch of its first-generat
Hyundai and Kia is escalating its response to intensifying competition in South Korea’s electric vehicle market. With Tesla preparing to introduce a lower-priced Model 3 Standard a
Genesis has officially unveiled the 2026 G70 and G70 Shooting Brake in its home market, confirming the continuation of the brand’s compact luxury sports sedan for another model yea
Genesis will launch its ultra-luxury One of One bespoke car program in Korea in 2026, according to a report from MK Newspaper, starting with the G90 and expanding to the GV90 elect
Genesis, the premium brand of Hyundai Motor Company, is facing a noticeable slowdown in domestic sales, raising concerns about its short-term growth momentum and long-term brand st
Hyundai Motor Company has officially unveiled the New STARIA in Korea, a significantly upgraded version of its flagship MPV, reinforcing its position in the Korean and global multi
Kia’s Sorento has secured another month of sales dominance in the Korean SUV market, extending its lead over the Hyundai Santa Fe and reinforcing its position as one of the country
Hyundai Motor has officially released a new lineup of carbon performance parts for the high-performance IONIQ 6 N in Korea, giving owners expanded opportunities to enhance aerodyna
Genesis, Hyundai Motor Group’s luxury brand, has officially launched the 2026 GV70 in Korea on October 20. The updated luxury midsize SUV offers enhanced NVH (Noise, Vibration, and
Hyundai Motor Company has officially announced the launch and pricing of its high-performance electric sedan, the IONIQ 6 N. Combining cutting-edge electrification technology with
Hyundai Motor Company officially launched the 2026 Sonata “The Edge” on September 29 (Monday), beginning full-scale sales of its updated midsize sedan in the Korean market. This la
On Monday, September 22, Hyundai Motor Company officially launched a new trim level for its high-performance electric vehicle, the IONIQ 5 N, called the ‘Essential’. This new versi
Hyundai Korea is celebrating a decade of high-performance driving with the announcement of the IONIQ 6 N 10 Years Pack—a special edition designed to honor the 10th anniversary of t
