Type to search

Share

2

With Kia Motors America (KMA) celebrating its 20th anniversary, the company’s first-quarter momentum continued into April with record sales of 53,676 vehicles, a 12.9-percent increase over the same month in 2013. 

Record monthly sales were led by the U.S.-built Optima midsize sedan with 14,589 units sold, while the Soul urban passenger vehicle achieved an all-time single-month sales record of 14,403 units sold.  In addition, Kia marked the sale of its five millionth vehicle in the U.S. in April and entered into the top 10 among mass-market brands in J.D. Power’s latest Customer Service Index (CSI) Survey.

“The Kia brand has grown and matured in this market for two decades, and we reached another significant milestone in April by selling our five millionth vehicle in the U.S., which is a testament to our philosophy of advancing value to new levels of sophistication with world-class design, advanced technology and outstanding quality in every segment in which we compete, from sub-compact to luxury,” said Michael Sprague, executive vice president of sales and marketing, KMA. 

Kia’s aggressive product launch cadence continued in April with the world debut of the completely redesigned 2015 Sedona at the New York International Auto Show.  Scheduled to arrive in showrooms in October of this year, the all-new Sedona will join the K900 flagship sedan – which continues to arrive in select showrooms – in supporting Kia’s long-term strategy to concentrate on quality, strengthen the brand, elevate the ownership experience and identify and enter new segments for growth.

  MONTH OF APRIL YEAR-TO-DATE
Model 2014 2013 2014 2013
Rio 3,214 4,531 12,780 14,349
Forte 7,624 5,212 24,909 20,554
Optima 14,589 14,678 52,104 53,491
Cadenza 895 61 3,390 61
K900 260 365
Sportage 3,530 2,845 12,357 10,281
Sorento 8,536 8,909 31,542 34,864
Sedona 625 9 2,164 564
Soul 14,403 11,311 47,071 40,324
Total 53,676 47,556 186,682 174,488 
Tags:
Jose Antonio López

Passionated about Korean cars from Kia & Hyundai. Photographer. I love being in nature, hiking. Tech lover.

  • 1

¡Use Facebook to comment!