On June 27th, Hyundai Motor Company showcased its electrification vision at the 2024 Busan Mobility Show held at BEXCO in Haeundae, Busan. The event featured the world premiere of the Casper Electric, setting a new standard for the mass adoption of electric vehicles (EVs).
Introducing the Casper Electric: A New Benchmark in EVs
The Casper Electric, revealed for the first time globally, promises to revolutionize the electric vehicle market with its exceptional value and affordability. Maintaining the robust and compact design of the original Casper, this new model features distinctive pixel graphics unique to Hyundai’s electric lineup.
Key enhancements include a 230mm longer body and a 15mm wider frame, ensuring greater presence on the road. The Casper Electric also boasts improved space utilization, driving stability, and an iconic design with pixel-graphic turn signal lamps and futuristic daytime running lights (DRL).
Innovative Design and Features
The front grille of the Casper Electric, inspired by circuit boards, houses the headlamps, charging port, and front camera, emphasizing its high-tech image. The pixel-themed wheels and rear door handle badges add a unique touch to its sturdy body. The increased wheelbase and trunk space enhance the vehicle’s practicality and comfort.
Inside, the Casper Electric features a 10.25-inch LCD cluster and navigation system, alongside electronic shift columns for enhanced usability. The interactive pixel lights on the steering wheel communicate various vehicle states, and ambient mood lighting in 64 colors creates a cozy atmosphere.
Advanced Technology and Safety
The Casper Electric is equipped with a 49kWh NCM battery, offering a range of up to 315km on a single charge and quick charging capabilities from 10% to 80% in just 30 minutes. It also includes indoor and outdoor V2L (Vehicle-to-Load) functions, allowing users to power external devices.
Safety and convenience features abound, including digital key 2 touch, touch sensor door handles, i-Pedal mode, and more. New safety systems such as Highway Driving Assist (HDA) and Navigation-based Smart Cruise Control (NSCC) ensure a secure driving experience.
Comprehensive EV Experience
At the Busan Mobility Show, Hyundai provided an indoor test drive program for the Casper Electric, offering participants a chance to experience its performance on a 70m indoor track. Additionally, special exhibitions featuring the Ioniq 5 and Casper Electric were held at Busan Station Plaza.
From July 12th to 21st, a special customer experience event for the Casper Electric will take place at Apgujeong Rodeo Station in Seoul, where visitors can enter to win a Casper Electric.
Hydrogen Future with HTWO
Hyundai also highlighted its hydrogen initiatives with the HTWO brand and the HTWO Grid solution, aiming to accelerate the transition to a hydrogen society. This comprehensive solution integrates all stages of the hydrogen value chain, from production to utilization, optimizing solutions for various customer needs.
The public mobility concepts ‘Space Mobility’ and ‘Space Pavilion’ were showcased to demonstrate the potential of hydrogen energy, engaging visitors with interactive displays and games.
Engaging Programs and High-Performance N Brand
To offer a hands-on experience of their EVs, Hyundai set up an ‘EV Lab’ at the Busan Mobility Show, addressing common concerns about EV ownership with personalized care programs. Test drives of the Ioniq 5 on Gwangandaegyo Bridge and rental programs for the Ioniq 5, Ioniq 6, and Kona Electric were available.
Additionally, the ‘N Street Busan’ event provided an immersive experience of Hyundai’s high-performance N brand, featuring N exhibitions, custom goods shops, gymkhana taxi rides, and more.
Conclusion
Hyundai Motor Company’s extensive display at the 2024 Busan Mobility Show underscored its commitment to a sustainable future through electrification and hydrogen technology. The world premiere of the Casper Electric and the unveiling of the HTWO Grid solution marked significant milestones in Hyundai’s journey towards clean mobility and a hydrogen society.
For more information and to experience the future of mobility, visit Hyundai’s exhibits at the Busan Mobility Show and upcoming events.
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