Hyundai Motor Company has unveiled the first official images of its upcoming concept car, which is set to make its world premiere at IAA Mobility 2025 in Munich, Germany, from September 9–14, 2025. This concept car will transform into an IONIQ production model to be launched in the first half of 2026.
Hyundai Motor’s Future Vision in Motion
The newly released teaser images mark the beginning of Hyundai’s reveal campaign for its latest concept vehicle. Over the coming week, the automaker will publish two additional sets of images, each focusing on distinctive design elements that highlight the bold styling direction and innovative technology behind the concept car.
World Premiere at IAA Mobility 2025
The highly anticipated concept will take center stage at IAA Mobility 2025, one of the world’s most influential automotive events. Visitors attending the show in Munich will be able to experience Hyundai’s forward-thinking design philosophy and mobility vision at the brand’s outdoor booth located on Ludwigstraße 14.

What to Expect from Hyundai’s Concept Car
While Hyundai has yet to release full specifications, the teaser campaign suggests the concept will showcase:
- Cutting-edge design language that sets the tone for future Hyundai models.
- Sustainable innovation, aligning with Hyundai’s ongoing commitment to eco-friendly mobility.
- Advanced technology features aimed at redefining the driving experience.
Hyundai at IAA Mobility 2025
Hyundai’s presence at IAA Mobility 2025 emphasizes the brand’s growing role as a leader in sustainable mobility solutions. By gradually unveiling its concept car, the company aims to build excitement while reinforcing its reputation for blending design, technology, and sustainability.
