


Kia Announced New All-Electric Pickup Truck for North America
Kia has unveiled plans for an all-electric pickup truck tailored specifically for the North American market, marking a significant step in its global electrification strategy. This upcoming EV pickup, which will be built on a dedicated new EV platform, aims for annual...
Kia Eyes U.S. Midsize Pickup Market — CEO Confirms New Model in the Works
Kia is officially entering the U.S. midsize pickup conversation, and for the first time, CEO Ho Sung Song is saying it out loud. As reported by our colleague Hans Greimel of Automotive News, Song confirmed that the automaker is actively exploring a new midsize pickup...
Genesis Launches “Genesis Cares” Initiative to Freeze MSRP Amid Market Uncertainty
Genesis Motor America has launched Genesis Cares, a new initiative aimed at supporting customers during a time of economic uncertainty and potential tariff-related price increases. As part of this initiative, Genesis will maintain the Manufacturer’s Suggested Retail...
Hyundai Freezes U.S. Car Prices Despite 25% Tariff Imposed by Trump Administration
In a bold move to support American consumers, Hyundai Motor Company has announced that it will freeze vehicle prices across its U.S. lineup despite the recent implementation of a 25% tariff on imported cars by the Trump administration. On April 4, Hyundai Motor...